Conceptual Blockbusting:  A Guide to Better Ideas, 2019

Conceptual Blockbusting: A Guide to Better Ideas, 2019

The author integrates insights from the worlds of psychology, engineering, management, art, and philosophy to identify the key blocks to creativity—perceptual, emotional, cultural, environmental, intellectual, and expressive.  You are shown how to overcome these blocks and embrace alternative ways of thinking about complex problems.  It is an attempt to further decrease what is sometimes called the “two cultures” problem—the classic intellectual separation of the physical sciences and the social sciences.  

Reviewed by Carol Campbell, PhD

Vice President for Education

Southwestern Union Conference

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What Do You Do With An Idea?
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