The author shares his method of breaking the habit of logical, vertical thinking and opening the mind to creative, uninhibited lateral thought. Specifically,
· How to condition yourself to capture an elusive new idea
· How to avoid being blinded by the obvious
· How to take advantage of chance associations
· How to free your mind from the bondage of logic
Authors: Prakash Nair, Roni Zimmer Doctori, with Dr. Richard F. Elmore
